Server-side tracking. Clearer Shopify decisions.

Know what's working.
Know what to do next.

Connect Shopify and your ads to track sales, understand profit and find your next move.

Install on ShopifyExplore the interactive demo
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Illustrative Shopify storeSample workspace · last 30 days
Interactive preview
Business pulse

Know what changed before you decide what to do.

Shopify truth, paid-media pressure, product economics, and first-party behavior in one operating view.

Shopify revenue$182,430+8.4% vs prior
Meta spend$41,280+5.1% vs prior
Contribution after ads$38,900+12.7% vs prior
Blended MER4.42×+3.2% vs prior
Performance trendRevenue vs paid pressure
30 days
What deserves attention
InvestigateCheckout completion weakenedAbandonment +11.2pp vs previous period
OpportunityLinen Shirt is underexposed18% revenue share · 7% mapped spend share

Illustrative demo data · no live merchant information is used on this page.

A clearer view of your business

Track the sale.
Understand what comes next.

Server-side tracking

Help your ad platforms see the sale.

Share consented shopping events through Meta CAPI and TikTok Events API, and Shopify purchases with Google Ads.

Explore tracking

Product profitability

See what your ads leave behind.

Bring sales, refunds, product costs and ad spend together. Know which products deserve more of your budget.

Explore product intelligence

Inventory & demand

Keep your spend in step with your stock.

See product demand alongside availability. Spot stock pressure before putting more spend behind a product.

Explore inventory intelligence

See where shoppers leave, too.

Explore the customer journey

From connection to a clearer decision.

  1. Start inside Shopify

    Install Metrico and open it from your store. Shopify handles your app subscription.

  2. Connect your ad accounts

    Choose your channels, turn on storefront tracking and enable consented server-side event sharing. Review ad reporting alongside your Shopify sales.

  3. Find your next move

    Review campaigns, product demand and customer journeys together. Every recommendation leads back to the evidence. Recommendations stay under merchant control.

Two plans. Same product philosophy.

Eligible stores can start a 14-day trial confirmed by Shopify, with Pro-equivalent access. Shopify handles app billing. Pick the plan based on how many paid channels and first-party workflows you need.

See the full pricing page

Essentials

For focused teams
$49.99USD / 30 days

For a Shopify brand reviewing one supported paid-media channel.

Everything you need to connect Shopify, one paid channel, and first-party storefront evidence.

  • 1 Shopify store + 1 supported ad channel
  • Campaign, creative, Product × Ads, and inventory context
  • Metrico Pixel + Session Explorer
  • Up to 10 current recommendations
Explore plans in Shopify

Pro

Best for multi-channel
$84.99USD / 30 days

For brands working across multiple supported paid channels and deeper first-party analysis.

The full cross-channel decision layer with deeper visitor and attribution workflows.

  • All supported ad channels
  • Cross-channel paid-media intelligence
  • Visitor Journeys + Advanced Attribution Paths
  • Up to 50 current recommendations
Explore plans in Shopify

Compare features

The cards explain who each plan is for. This table shows the exact differences.

All plans use Shopify app billing.
FeatureEssentialsPro
Shopify stores11
Supported ad channels1All supported
Campaign intelligenceIncludedIncluded
Supported creative intelligenceIncludedIncluded
Product × AdsIncludedIncluded
Inventory contextIncludedIncluded
Metrico PixelIncludedIncluded
Session ExplorerIncludedIncluded
Cross-channel paid-media intelligence—Included
Visitor Journeys—Included
Advanced Attribution Paths—Included
Current recommendationsUp to 10Up to 50
Read-only MCPIncludedIncluded
Server-side purchase deliverySelected paid channelConfigured multi-channel

Configured server-side purchase delivery depends on the supported paid channels you connect. Metrico only presents capabilities that are available for the connected provider and current plan.

Explore plans in Shopify

Questions worth answering before you install.

Setup, channels, recommendations, and billing—without turning the homepage into documentation.

See every question
Does Metrico include server-side tracking?

Yes. Metrico supports Meta Conversions API (CAPI), TikTok Events API and Google server-side purchase delivery. Meta and TikTok can also receive consented product, cart and checkout events when enabled. You connect the destination and choose what to share; delivery requires customer consent and the channel’s permissions.

What does Metrico connect?

Metrico connects your Shopify store with supported advertising channels. The public product currently covers supported Meta Ads, TikTok Ads, and Google Ads capabilities when those integrations are enabled and authorized.

What does Metrico help me review?

Metrico helps you review products, campaigns, supported creatives, Product × Ads relationships, and inventory context where the required data is available.

Does Metrico change my campaigns automatically?

No. Metrico is a review and recommendation workspace. Campaign changes remain under merchant control.

How does setup work?

Install Metrico through Shopify, connect the supported advertising accounts you want to use, then review the available commerce and advertising views inside Metrico.

How is billing handled?

Metrico is moving through the Shopify app flow. The public pricing catalog currently lists Essentials and Pro, with eligible stores receiving a Shopify-confirmed 14-day trial with Pro features. Billing and subscription handling are presented through the Shopify app flow.

Does every ad channel expose the same data?

No. Provider capabilities differ. Metrico only presents channel-specific views that the connected provider and current product support.