Shopify at the center
Product, order, and inventory context comes from the store so advertising performance stays connected to what the business is actually selling.
About Metrico
Built for the decisions between your store and your ad channels.
Shopify tells you what happened in the store. Advertising platforms tell you what happened in their campaigns. Metrico brings the useful parts together so a small brand team can understand what deserves attention without maintaining a custom analytics stack.
Supported ad channels
Meta Ads, TikTok Ads, and Google Ads connect to the same Metrico workflow while channel-specific differences remain visible.
Merchant-controlled decisions
Metrico helps you review products, campaigns, creatives, and recommendations. The decision to change a campaign stays with the merchant.
Common questions
What merchants usually want to know.
Is Metrico affiliated with Shopify, Meta, Google, or TikTok?
Metrico is a separate product that integrates with supported third-party platforms. Third-party names and trademarks belong to their respective owners.
Why focus on Shopify?
Metrico is designed around the product, order, inventory, and advertising questions Shopify merchants deal with every day.
Who is Metrico for?
Metrico is designed for Shopify brands and lean ecommerce teams that want clearer product and paid-media decisions without maintaining a custom analytics stack.