Use case

Review product economics with advertising context.

Metrico can help merchants review product contribution after ads when the store and advertising inputs needed for that calculation are available and compatible.

01

Commerce economics

Use available Shopify revenue, cost, and contribution information.

02

Mapped paid spend

Apply advertising spend to a product only where Metrico has a usable product relationship and compatible currency context.

03

Unavailable stays unavailable

When a required input is missing, the product does not present an invented profitability number.

Common questions

What merchants usually want to know.

What should I know about review product economics with advertising context?

Metrico can help merchants review product contribution after ads when the store and advertising inputs needed for that calculation are available and compatible.

How does this fit into Metrico?

Metrico connects Shopify with supported advertising channels so merchants can review commerce and paid-media performance in one product.

Does Metrico automatically change campaigns?

No. Metrico provides analysis and recommendations for merchant review; campaign changes remain under merchant control.